ETF Kitchen Is Evolving
Ethos and Rothschild Partnerships
Back in the early 2010s, when I founded ETF Kitchen, my goal was simple: to design an investment strategy I could trust with my own savings. Over time, that personal blueprint grew into a subscription-based service, allowing individual investors to implement ETF Kitchen portfolios in their own accounts.
Today, ETF Kitchen enters a new chapter. We’ve evolved into a global research provider, collaborating exclusively with ultra-high-net-worth families through trusted family offices.
What does this mean?
ETF Kitchen portfolios are now available exclusively through our strategic partners:
🇺🇸 USA: Ethos Financial Group — King of Prussia, PA
🌍 Europe / Asia: Edmond de Rothschild — Geneva
🇨🇦 Canada: multiple options available — feel free to reach out
Beyond portfolio execution, you’ll now gain access to a full suite of services I was never able to offer directly, including:
Tax planning
Succession planning
Trust structuring
This shift reflects the natural evolution of ETF Kitchen’s philosophy: transparency, performance, and legacy-building.
To our longtime subscribers — thank you. Your trust has been the foundation of this journey, and I’m deeply grateful.
To my new partners, Ethos Financial Group and Edmond de Rothschild — thank you for your warm welcome and for helping bring this vision to life.
And finally, a heartfelt thank you to my clients who are now enjoying the full suite of financial services. I’m convinced this is just the beginning of a long and meaningful collaboration.
Warm regards,
François Lucas
Founder, ETF Kitchen


